By Varun Fatehpuria on March 16th 2021
Providing housing that is safe, affordable, and accessible creates vibrant communities around it and a more secure and just world for all. It also contributes to building resilient cities strong enough to withstand adverse environmental conditions and disasters. The COVID-19 induced pandemic has further put a premium on the importance of putting a roof above one’s head.
However, despite the potential and size of the Indian affordable housing market, not many developers have been able to successfully make a sustainable business case out of it. This article analyses the challenges and opportunities for smaller and local developers to expand their footprint in this market, and outlines a framework for its execution.